Senior media technology executive with over 25 years of experience in public service and private-sector broadcasting. Proven track record in leading large-scale technology transformation programs, modernizing production and transmission infrastructures, and driving innovation through emerging technologies, including HD/UHD, DVB-T2, DAB, hybrid broadcast-broadband, and 5G. Extensive involvement at the European level through the European Broadcasting Union (EBU), contributing to strategic planning, policy development, and future media technology roadmaps.